Data, AI & Digital Marketing
AI Career & Employability Certificate
Practical AI skills for study, work, freelancing and small business.
- Duration
- 100 hrs
- Modules
- 8
- Level
- Degree (UG)
- Mode
- Online, offline or hybrid
- Certificate
- Skillern course certificate
- Fees
- On request
About this course
A 100-hour certificate programme that gives graduate students practical AI skills they can apply immediately in employment, freelancing, entrepreneurship, office administration, marketing, customer support, research and business operations.
- 1. AI foundations and digital readiness — 10h
- 2. Prompt engineering and ChatGPT — 15h
- 3. AI productivity tools — 15h
- 4. AI for data analysis and Excel — 15h
- 5. AI for marketing and content creation — 15h
- 6. AI for career development — 10h
- 7. AI for entrepreneurship and rural business — 10h
- 8. Capstone project and certification assessment — 10h
Who it's for
- Degree students in any stream
- Runs alongside the Skillern UG roadmap
Prerequisites
- Basic computer and internet skills
Curriculum
8 modules, 100 hours standard.
Learning objective
Understand AI concepts and applications.
Hands-on lab
Map AI uses in three local businesses.
Topics covered
- Introduction to AI and generative AI
- AI in education, business and agriculture
- Digital literacy and responsible AI
- Ethics, privacy and cyber safety
- Future jobs and AI opportunities
What students can do by the end
- Use AI tools productively and responsibly
- Produce documents, analysis and content with AI
- Apply AI to job search and small business
- Present a portfolio-ready AI project
Career outcomes
- AI Executive
- Office Administrator
- MIS Executive
- Digital Marketing Associate
- Customer Support Executive
- Research Assistant
- Freelancer
- Entrepreneur
Tools and software
Widely used AI assistants and productivity tools, Excel, Power BI (basics)
Signature project
AI capstone. A real-world AI project presented with a viva and added to the student's portfolio.
Assessment and certification
Students who pass receive a Skillern course completion certificate. NSDC and EMax certification are available for eligible courses.
Trainer profile
AI practitioner-trainer
Delivery and scheduling
| Format | Schedule |
|---|---|
| Semester (recommended) | About 20 weeks at 5 hours a week |
| Intensive | 17 days at 6 hours a day, or weekend batches |
| School version | Not offered |
| Session length | 2-hour sessions |
Frequently asked questions
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